TLDR Alberta’s iGaming market launched July 13 with 22 platforms going live, ending the province’s single-operator monopoly. Major brands including FanDuel, DraftKings, bet365, BetMGM and Caesars are now available to Alberta residents. Play Alberta, the former sole legal operator, remains active alongside the new commercial platforms. Another 28 registered operators have not yet launched, meaning more brands could join in coming months. Analysts project Alberta’s gambling revenue could reach nearly C$2.8 billion within two years of regulation.
Alberta’s online gambling market officially opened on Monday. Twenty-two platforms went live on the first day of the province’s new multi-license system.
The launch makes Alberta the second Canadian province to allow multiple licensed online gambling operators. Ontario was the first.
Before this change, Play Alberta was the only legal online gambling site in the province. That government-run platform still operates today alongside the new private companies.
Major Operators Go Live in Alberta
Several well-known gambling brands started operating in Alberta this week. These include FanDuel, DraftKings, bet365, BetMGM and Caesars.
Other platforms launched too, such as Golden Nugget, theScore Bet, BetRivers and TonyBet. Some companies operate multiple brands under one license.
The Alberta iGaming Corporation, known as AiGC, oversees the new market. It held a launch event in Edmonton with government officials and industry leaders.
Alberta’s Minister of Service, Dale Nally, said the province wanted to protect residents, especially young people. He said the goal was a safe and regulated environment for online gambling.
AiGC reported that about 70% of Alberta’s online gambling previously happened on unregulated offshore websites. Those sites often lacked consistent player protections.
AiGC’s chief executive, Dan Keene, said the new system was built to channel players toward safer, regulated options. He said growing the market was not the primary goal.
All approved operators must follow