Bait-and-Switch Freemium: How WordPress Plugins Burn Trust in the Free Version

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Some free WordPress plugins only show you their limits after you’ve spent the time setting them up. Having run freemium plugins for over a decade, I look at why bait-and-switch freemium costs plugin makers more than it earns, and where the line between free and Pro should actually sit.

The post “Bait-and-Switch Freemium: How WordPress Plugins Burn Trust in the Free Version” first appeared on WP Mayor.


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