TLDR Casino City Center Rosario launched phase two of its responsible gambling campaign ahead of FIFA World Cup 2026 Angel Di María and Maxi Rodríguez, both from Rosario, are the faces of the campaign The initiative focuses on preventing underage gambling and promoting safe betting practices The casino also extends responsible gambling messaging to its online platform The campaign reflects growing operator awareness efforts across Latin America
Angel Di María and Maxi Rodríguez are fronting a responsible gambling campaign run by Casino City Center Rosario, timed to coincide with the FIFA World Cup 2026.
This is the second phase of a campaign the casino first launched earlier in 2026. Both footballers were chosen because they are from Rosario and are well-known figures in Argentine football.
Di María is currently playing for Rosario Central and remains part of the Argentine national squad. He was part of the team that won the FIFA World Cup in 2022 and two Copa América titles.
Rodríguez had a long career with the national team from 2003 to 2015. He scored a crucial penalty against Holland at the 2014 World Cup, helping Argentina reach the final.
Why the World Cup Timing Matters
Major international tournaments bring a large number of new bettors into the market. Many of these players have little or no experience with gambling, which increases the risk of problem gambling.
City Center Rosario used this moment to highlight the legal, financial, and social responsibilities that come with betting. The campaign focuses on two key messages: gambling is for adults only, and it should be done safely.
The casino stated: “Betting is an activity exclusively for individuals over the age of 18.”
Campaign Extends to Online Gambling
City Center Rosario also runs an online platform called City Center Online. The responsible