TLDR Charlotte Emery has left her role as Entain’s UK Chief Marketing Officer after two years. Entain says the exit was on mutually agreed terms and has already started an executive search. The role covers marketing strategy, media spending and brand development for Ladbrokes, Coral, Gala and Foxy Bingo. Emery’s time in the job included a new creative agency for Ladbrokes and a switch in media buying to PHD. The search comes while Entain cuts around 500 jobs worldwide under a cost review led by CEO Stella David.
Entain is searching for a new UK Chief Marketing Officer. Charlotte Emery has stepped down from the role after two years in the job.
The company said Emery’s exit was on mutually agreed terms. An executive search for her replacement has already begun.
The role covers marketing strategy, media investment and brand development. It spans four major gambling brands in Britain.
Those brands are Ladbrokes, Coral, Gala and Foxy Bingo. Whoever takes the job will oversee marketing across all four.
Marketing Changes During Emery’s Tenure
Emery’s departure follows several changes inside Entain’s UK marketing setup. Some of these shifts started back in 2025.
Ladbrokes picked Atomic London as its lead creative agency that year. The decision followed a competitive review process among agencies.
Entain later changed how it buys media across the UK and Ireland. The account, worth close to £90 million, moved to PHD, part of Omnicom Media Group.
That switch ended a long-standing relationship with the7stars. It covered all four of Entain’s core UK brands.
These moves were part of a wider push to refresh how Entain’s brands compete in Britain. The company has not said whether the next marketing chief will keep the current agency setup or change it again.
Entain thanked Emery for her work